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Table of Figures
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Description
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Table of Contents
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Table of Figures
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Related Reports
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Description
The global market for Licensed Sports Merchandise was valued at US$ 40050 million in the year 2024 and is projected to reach a revised size of US$ 55100 million by 2031, growing at a CAGR of 4.7% during the forecast period.
A licensed product is a product whose brand name has been licensed to other manufacturers or companies who will actually produce the product. Sports teams often license their brand logos to companies so that these companies can print t-shirts and other merchandise for fans. For example, the NFL, National Football League, may license their logo and brand image to a company who may use the brand image and logo in products such as coffee mugs to clothing items. Often times the company producing the products will pay a fee for the rights to use the licensed brand.
Licensed Sports Merchandise Market Size(US$)
M= millions and B=billions
North American market for Licensed Sports Merchandise is estimated to increase from $ million in 2024 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.
Asia-Pacific market for Licensed Sports Merchandise is estimated to increase from $ million in 2024 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.
The global market for Licensed Sports Merchandise in Department Stores is estimated to increase from $ million in 2024 to $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.
The major global companies of Licensed Sports Merchandise include G-Iii Apparel Group, Fanatics Inc, Adidas Ag, Nike Inc, Under Armour, Anta Sports Products Limited, Puma Se, Columbia Sportswear, Everlast Worldwide, Inc, Hanesbrands Inc, Newell Brands Inc, etc. In 2024, the world's top three vendors accounted for approximately % of the revenue.
This report aims to provide a comprehensive presentation of the global market for Licensed Sports Merchandise, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Licensed Sports Merchandise.
The Licensed Sports Merchandise market size, estimations, and forecasts are provided in terms of and revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. This report segments the global Licensed Sports Merchandise market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Licensed Sports Merchandise companies, new entrants, and industry chain related companies in this market with information on the revenues for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
Report Metric
Details
Report Title
Global Licensed Sports Merchandise Market Research Report 2025
Forecasted Market Size in 2031
US$ 55100 million
CAGR(2025-2031)
4.7%
Market Size Available for Years
2020-2031
Global Licensed Sports Merchandise Companies Covered
G-Iii Apparel Group, Fanatics Inc, Adidas Ag, Nike Inc, Under Armour, Anta Sports Products Limited, Puma Se, Columbia Sportswear, Everlast Worldwide, Inc, Hanesbrands Inc, Newell Brands Inc, Ralph Lauren
Global Licensed Sports Merchandise Market, by Region
North America (U.S., Canada, Mexico)
Europe (Germany, France, UK, Italy, etc.)
Asia Pacific (China, Japan, South Korea, Southeast Asia, India, etc.)
South America (Brazil, etc.)
Middle East and Africa (Turkey, GCC Countries, Africa, etc.)
Global Licensed Sports Merchandise Market, Segment by Type
Global Licensed Sports Merchandise Market, Segment by Application
Forecast Units
USD million in value
Report Coverage
Revenue and volume forecast, company share, competitive landscape, growth factors and trends
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Licensed Sports Merchandise company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
Table of Contents
1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Licensed Sports Merchandise Market Size Growth Rate by Type: 2020 VS 2024 VS 2031
1.2.2 Apparels
1.2.3 Footwear
1.2.4 Toys & Accessories
1.3 Market by Application
1.3.1 Global Licensed Sports Merchandise Market Growth by Application: 2020 VS 2024 VS 2031
1.3.2 Department Stores
1.3.3 Specialty Stores
1.3.4 E-commerce
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Global Growth Trends
2.1 Global Licensed Sports Merchandise Market Perspective (2020-2031)
2.2 Global Licensed Sports Merchandise Growth Trends by Region
2.2.1 Global Licensed Sports Merchandise Market Size by Region: 2020 VS 2024 VS 2031
2.2.2 Licensed Sports Merchandise Historic Market Size by Region (2020-2025)
2.2.3 Licensed Sports Merchandise Forecasted Market Size by Region (2026-2031)
2.3 Licensed Sports Merchandise Market Dynamics
2.3.1 Licensed Sports Merchandise Industry Trends
2.3.2 Licensed Sports Merchandise Market Drivers
2.3.3 Licensed Sports Merchandise Market Challenges
2.3.4 Licensed Sports Merchandise Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Licensed Sports Merchandise Players by Revenue
3.1.1 Global Top Licensed Sports Merchandise Players by Revenue (2020-2025)
3.1.2 Global Licensed Sports Merchandise Revenue Market Share by Players (2020-2025)
3.2 Global Licensed Sports Merchandise Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Global Key Players Ranking by Licensed Sports Merchandise Revenue
3.4 Global Licensed Sports Merchandise Market Concentration Ratio
3.4.1 Global Licensed Sports Merchandise Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Licensed Sports Merchandise Revenue in 2024
3.5 Global Key Players of Licensed Sports Merchandise Head office and Area Served
3.6 Global Key Players of Licensed Sports Merchandise, Product and Application
3.7 Global Key Players of Licensed Sports Merchandise, Date of Enter into This Industry
3.8 Mergers & Acquisitions, Expansion Plans
4 Licensed Sports Merchandise Breakdown Data by Type
4.1 Global Licensed Sports Merchandise Historic Market Size by Type (2020-2025)
4.2 Global Licensed Sports Merchandise Forecasted Market Size by Type (2026-2031)
5 Licensed Sports Merchandise Breakdown Data by Application
5.1 Global Licensed Sports Merchandise Historic Market Size by Application (2020-2025)
5.2 Global Licensed Sports Merchandise Forecasted Market Size by Application (2026-2031)
6 North America
6.1 North America Licensed Sports Merchandise Market Size (2020-2031)
6.2 North America Licensed Sports Merchandise Market Growth Rate by Country: 2020 VS 2024 VS 2031
6.3 North America Licensed Sports Merchandise Market Size by Country (2020-2025)
6.4 North America Licensed Sports Merchandise Market Size by Country (2026-2031)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Licensed Sports Merchandise Market Size (2020-2031)
7.2 Europe Licensed Sports Merchandise Market Growth Rate by Country: 2020 VS 2024 VS 2031
7.3 Europe Licensed Sports Merchandise Market Size by Country (2020-2025)
7.4 Europe Licensed Sports Merchandise Market Size by Country (2026-2031)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Licensed Sports Merchandise Market Size (2020-2031)
8.2 Asia-Pacific Licensed Sports Merchandise Market Growth Rate by Region: 2020 VS 2024 VS 2031
8.3 Asia-Pacific Licensed Sports Merchandise Market Size by Region (2020-2025)
8.4 Asia-Pacific Licensed Sports Merchandise Market Size by Region (2026-2031)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Licensed Sports Merchandise Market Size (2020-2031)
9.2 Latin America Licensed Sports Merchandise Market Growth Rate by Country: 2020 VS 2024 VS 2031
9.3 Latin America Licensed Sports Merchandise Market Size by Country (2020-2025)
9.4 Latin America Licensed Sports Merchandise Market Size by Country (2026-2031)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Licensed Sports Merchandise Market Size (2020-2031)
10.2 Middle East & Africa Licensed Sports Merchandise Market Growth Rate by Country: 2020 VS 2024 VS 2031
10.3 Middle East & Africa Licensed Sports Merchandise Market Size by Country (2020-2025)
10.4 Middle East & Africa Licensed Sports Merchandise Market Size by Country (2026-2031)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 G-Iii Apparel Group
11.1.1 G-Iii Apparel Group Company Details
11.1.2 G-Iii Apparel Group Business Overview
11.1.3 G-Iii Apparel Group Licensed Sports Merchandise Introduction
11.1.4 G-Iii Apparel Group Revenue in Licensed Sports Merchandise Business (2020-2025)
11.1.5 G-Iii Apparel Group Recent Development
11.2 Fanatics Inc
11.2.1 Fanatics Inc Company Details
11.2.2 Fanatics Inc Business Overview
11.2.3 Fanatics Inc Licensed Sports Merchandise Introduction
11.2.4 Fanatics Inc Revenue in Licensed Sports Merchandise Business (2020-2025)
11.2.5 Fanatics Inc Recent Development
11.3 Adidas Ag, Nike Inc
11.3.1 Adidas Ag, Nike Inc Company Details
11.3.2 Adidas Ag, Nike Inc Business Overview
11.3.3 Adidas Ag, Nike Inc Licensed Sports Merchandise Introduction
11.3.4 Adidas Ag, Nike Inc Revenue in Licensed Sports Merchandise Business (2020-2025)
11.3.5 Adidas Ag, Nike Inc Recent Development
11.4 Under Armour
11.4.1 Under Armour Company Details
11.4.2 Under Armour Business Overview
11.4.3 Under Armour Licensed Sports Merchandise Introduction
11.4.4 Under Armour Revenue in Licensed Sports Merchandise Business (2020-2025)
11.4.5 Under Armour Recent Development
11.5 Anta Sports Products Limited
11.5.1 Anta Sports Products Limited Company Details
11.5.2 Anta Sports Products Limited Business Overview
11.5.3 Anta Sports Products Limited Licensed Sports Merchandise Introduction
11.5.4 Anta Sports Products Limited Revenue in Licensed Sports Merchandise Business (2020-2025)
11.5.5 Anta Sports Products Limited Recent Development
11.6 Puma Se
11.6.1 Puma Se Company Details
11.6.2 Puma Se Business Overview
11.6.3 Puma Se Licensed Sports Merchandise Introduction
11.6.4 Puma Se Revenue in Licensed Sports Merchandise Business (2020-2025)
11.6.5 Puma Se Recent Development
11.7 Columbia Sportswear
11.7.1 Columbia Sportswear Company Details
11.7.2 Columbia Sportswear Business Overview
11.7.3 Columbia Sportswear Licensed Sports Merchandise Introduction
11.7.4 Columbia Sportswear Revenue in Licensed Sports Merchandise Business (2020-2025)
11.7.5 Columbia Sportswear Recent Development
11.8 Everlast Worldwide, Inc
11.8.1 Everlast Worldwide, Inc Company Details
11.8.2 Everlast Worldwide, Inc Business Overview
11.8.3 Everlast Worldwide, Inc Licensed Sports Merchandise Introduction
11.8.4 Everlast Worldwide, Inc Revenue in Licensed Sports Merchandise Business (2020-2025)
11.8.5 Everlast Worldwide, Inc Recent Development
11.9 Hanesbrands Inc
11.9.1 Hanesbrands Inc Company Details
11.9.2 Hanesbrands Inc Business Overview
11.9.3 Hanesbrands Inc Licensed Sports Merchandise Introduction
11.9.4 Hanesbrands Inc Revenue in Licensed Sports Merchandise Business (2020-2025)
11.9.5 Hanesbrands Inc Recent Development
11.10 Newell Brands Inc
11.10.1 Newell Brands Inc Company Details
11.10.2 Newell Brands Inc Business Overview
11.10.3 Newell Brands Inc Licensed Sports Merchandise Introduction
11.10.4 Newell Brands Inc Revenue in Licensed Sports Merchandise Business (2020-2025)
11.10.5 Newell Brands Inc Recent Development
11.11 Ralph Lauren
11.11.1 Ralph Lauren Company Details
11.11.2 Ralph Lauren Business Overview
11.11.3 Ralph Lauren Licensed Sports Merchandise Introduction
11.11.4 Ralph Lauren Revenue in Licensed Sports Merchandise Business (2020-2025)
11.11.5 Ralph Lauren Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.1.1 Research Programs/Design
13.1.1.2 Market Size Estimation
13.1.1.3 Market Breakdown and Data Triangulation
13.1.2 Data Source
13.1.2.1 Secondary Sources
13.1.2.2 Primary Sources
13.2 Author Details
13.3 Disclaimer
Table of Figures
List of Tables
Table 1. Global Licensed Sports Merchandise Market Size Growth Rate by Type (US$ Million): 2020 VS 2024 VS 2031
Table 2. Key Players of Apparels
Table 3. Key Players of Footwear
Table 4. Key Players of Toys & Accessories
Table 5. Global Licensed Sports Merchandise Market Size Growth by Application (US$ Million): 2020 VS 2024 VS 2031
Table 6. Global Licensed Sports Merchandise Market Size by Region (US$ Million): 2020 VS 2024 VS 2031
Table 7. Global Licensed Sports Merchandise Market Size by Region (2020-2025) & (US$ Million)
Table 8. Global Licensed Sports Merchandise Market Share by Region (2020-2025)
Table 9. Global Licensed Sports Merchandise Forecasted Market Size by Region (2026-2031) & (US$ Million)
Table 10. Global Licensed Sports Merchandise Market Share by Region (2026-2031)
Table 11. Licensed Sports Merchandise Market Trends
Table 12. Licensed Sports Merchandise Market Drivers
Table 13. Licensed Sports Merchandise Market Challenges
Table 14. Licensed Sports Merchandise Market Restraints
Table 15. Global Licensed Sports Merchandise Revenue by Players (2020-2025) & (US$ Million)
Table 16. Global Licensed Sports Merchandise Market Share by Players (2020-2025)
Table 17. Global Top Licensed Sports Merchandise Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Licensed Sports Merchandise as of 2024)
Table 18. Ranking of Global Top Licensed Sports Merchandise Companies by Revenue (US$ Million) in 2024
Table 19. Global 5 Largest Players Market Share by Licensed Sports Merchandise Revenue (CR5 and HHI) & (2020-2025)
Table 20. Global Key Players of Licensed Sports Merchandise, Headquarters and Area Served
Table 21. Global Key Players of Licensed Sports Merchandise, Product and Application
Table 22. Global Key Players of Licensed Sports Merchandise, Date of Enter into This Industry
Table 23. Mergers & Acquisitions, Expansion Plans
Table 24. Global Licensed Sports Merchandise Market Size by Type (2020-2025) & (US$ Million)
Table 25. Global Licensed Sports Merchandise Revenue Market Share by Type (2020-2025)
Table 26. Global Licensed Sports Merchandise Forecasted Market Size by Type (2026-2031) & (US$ Million)
Table 27. Global Licensed Sports Merchandise Revenue Market Share by Type (2026-2031)
Table 28. Global Licensed Sports Merchandise Market Size by Application (2020-2025) & (US$ Million)
Table 29. Global Licensed Sports Merchandise Revenue Market Share by Application (2020-2025)
Table 30. Global Licensed Sports Merchandise Forecasted Market Size by Application (2026-2031) & (US$ Million)
Table 31. Global Licensed Sports Merchandise Revenue Market Share by Application (2026-2031)
Table 32. North America Licensed Sports Merchandise Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031
Table 33. North America Licensed Sports Merchandise Market Size by Country (2020-2025) & (US$ Million)
Table 34. North America Licensed Sports Merchandise Market Size by Country (2026-2031) & (US$ Million)
Table 35. Europe Licensed Sports Merchandise Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031
Table 36. Europe Licensed Sports Merchandise Market Size by Country (2020-2025) & (US$ Million)
Table 37. Europe Licensed Sports Merchandise Market Size by Country (2026-2031) & (US$ Million)
Table 38. Asia-Pacific Licensed Sports Merchandise Market Size Growth Rate by Region (US$ Million): 2020 VS 2024 VS 2031
Table 39. Asia-Pacific Licensed Sports Merchandise Market Size by Region (2020-2025) & (US$ Million)
Table 40. Asia-Pacific Licensed Sports Merchandise Market Size by Region (2026-2031) & (US$ Million)
Table 41. Latin America Licensed Sports Merchandise Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031
Table 42. Latin America Licensed Sports Merchandise Market Size by Country (2020-2025) & (US$ Million)
Table 43. Latin America Licensed Sports Merchandise Market Size by Country (2026-2031) & (US$ Million)
Table 44. Middle East & Africa Licensed Sports Merchandise Market Size Growth Rate by Country (US$ Million): 2020 VS 2024 VS 2031
Table 45. Middle East & Africa Licensed Sports Merchandise Market Size by Country (2020-2025) & (US$ Million)
Table 46. Middle East & Africa Licensed Sports Merchandise Market Size by Country (2026-2031) & (US$ Million)
Table 47. G-Iii Apparel Group Company Details
Table 48. G-Iii Apparel Group Business Overview
Table 49. G-Iii Apparel Group Licensed Sports Merchandise Product
Table 50. G-Iii Apparel Group Revenue in Licensed Sports Merchandise Business (2020-2025) & (US$ Million)
Table 51. G-Iii Apparel Group Recent Development
Table 52. Fanatics Inc Company Details
Table 53. Fanatics Inc Business Overview
Table 54. Fanatics Inc Licensed Sports Merchandise Product
Table 55. Fanatics Inc Revenue in Licensed Sports Merchandise Business (2020-2025) & (US$ Million)
Table 56. Fanatics Inc Recent Development
Table 57. Adidas Ag, Nike Inc Company Details
Table 58. Adidas Ag, Nike Inc Business Overview
Table 59. Adidas Ag, Nike Inc Licensed Sports Merchandise Product
Table 60. Adidas Ag, Nike Inc Revenue in Licensed Sports Merchandise Business (2020-2025) & (US$ Million)
Table 61. Adidas Ag, Nike Inc Recent Development
Table 62. Under Armour Company Details
Table 63. Under Armour Business Overview
Table 64. Under Armour Licensed Sports Merchandise Product
Table 65. Under Armour Revenue in Licensed Sports Merchandise Business (2020-2025) & (US$ Million)
Table 66. Under Armour Recent Development
Table 67. Anta Sports Products Limited Company Details
Table 68. Anta Sports Products Limited Business Overview
Table 69. Anta Sports Products Limited Licensed Sports Merchandise Product
Table 70. Anta Sports Products Limited Revenue in Licensed Sports Merchandise Business (2020-2025) & (US$ Million)
Table 71. Anta Sports Products Limited Recent Development
Table 72. Puma Se Company Details
Table 73. Puma Se Business Overview
Table 74. Puma Se Licensed Sports Merchandise Product
Table 75. Puma Se Revenue in Licensed Sports Merchandise Business (2020-2025) & (US$ Million)
Table 76. Puma Se Recent Development
Table 77. Columbia Sportswear Company Details
Table 78. Columbia Sportswear Business Overview
Table 79. Columbia Sportswear Licensed Sports Merchandise Product
Table 80. Columbia Sportswear Revenue in Licensed Sports Merchandise Business (2020-2025) & (US$ Million)
Table 81. Columbia Sportswear Recent Development
Table 82. Everlast Worldwide, Inc Company Details
Table 83. Everlast Worldwide, Inc Business Overview
Table 84. Everlast Worldwide, Inc Licensed Sports Merchandise Product
Table 85. Everlast Worldwide, Inc Revenue in Licensed Sports Merchandise Business (2020-2025) & (US$ Million)
Table 86. Everlast Worldwide, Inc Recent Development
Table 87. Hanesbrands Inc Company Details
Table 88. Hanesbrands Inc Business Overview
Table 89. Hanesbrands Inc Licensed Sports Merchandise Product
Table 90. Hanesbrands Inc Revenue in Licensed Sports Merchandise Business (2020-2025) & (US$ Million)
Table 91. Hanesbrands Inc Recent Development
Table 92. Newell Brands Inc Company Details
Table 93. Newell Brands Inc Business Overview
Table 94. Newell Brands Inc Licensed Sports Merchandise Product
Table 95. Newell Brands Inc Revenue in Licensed Sports Merchandise Business (2020-2025) & (US$ Million)
Table 96. Newell Brands Inc Recent Development
Table 97. Ralph Lauren Company Details
Table 98. Ralph Lauren Business Overview
Table 99. Ralph Lauren Licensed Sports Merchandise Product
Table 100. Ralph Lauren Revenue in Licensed Sports Merchandise Business (2020-2025) & (US$ Million)
Table 101. Ralph Lauren Recent Development
Table 102. Research Programs/Design for This Report
Table 103. Key Data Information from Secondary Sources
Table 104. Key Data Information from Primary Sources
Table 105. Authors List of This Report
List of Figures
Figure 1. Licensed Sports Merchandise Picture
Figure 2. Global Licensed Sports Merchandise Market Size Comparison by Type (2020-2031) & (US$ Million)
Figure 3. Global Licensed Sports Merchandise Market Share by Type: 2024 VS 2031
Figure 4. Apparels Features
Figure 5. Footwear Features
Figure 6. Toys & Accessories Features
Figure 7. Global Licensed Sports Merchandise Market Size by Application (2020-2031) & (US$ Million)
Figure 8. Global Licensed Sports Merchandise Market Share by Application: 2024 VS 2031
Figure 9. Department Stores Case Studies
Figure 10. Specialty Stores Case Studies
Figure 11. E-commerce Case Studies
Figure 12. Licensed Sports Merchandise Report Years Considered
Figure 13. Global Licensed Sports Merchandise Market Size (US$ Million), Year-over-Year: 2020-2031
Figure 14. Global Licensed Sports Merchandise Market Size, (US$ Million), 2020 VS 2024 VS 2031
Figure 15. Global Licensed Sports Merchandise Market Share by Region: 2024 VS 2031
Figure 16. Global Licensed Sports Merchandise Market Share by Players in 2024
Figure 17. Global Top Licensed Sports Merchandise Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Licensed Sports Merchandise as of 2024)
Figure 18. The Top 10 and 5 Players Market Share by Licensed Sports Merchandise Revenue in 2024
Figure 19. North America Licensed Sports Merchandise Market Size YoY Growth (2020-2031) & (US$ Million)
Figure 20. North America Licensed Sports Merchandise Market Share by Country (2020-2031)
Figure 21. United States Licensed Sports Merchandise Market Size YoY Growth (2020-2031) & (US$ Million)
Figure 22. Canada Licensed Sports Merchandise Market Size YoY Growth (2020-2031) & (US$ Million)
Figure 23. Europe Licensed Sports Merchandise Market Size YoY Growth (2020-2031) & (US$ Million)
Figure 24. Europe Licensed Sports Merchandise Market Share by Country (2020-2031)
Figure 25. Germany Licensed Sports Merchandise Market Size YoY Growth (2020-2031) & (US$ Million)
Figure 26. France Licensed Sports Merchandise Market Size YoY Growth (2020-2031) & (US$ Million)
Figure 27. U.K. Licensed Sports Merchandise Market Size YoY Growth (2020-2031) & (US$ Million)
Figure 28. Italy Licensed Sports Merchandise Market Size YoY Growth (2020-2031) & (US$ Million)
Figure 29. Russia Licensed Sports Merchandise Market Size YoY Growth (2020-2031) & (US$ Million)
Figure 30. Nordic Countries Licensed Sports Merchandise Market Size YoY Growth (2020-2031) & (US$ Million)
Figure 31. Asia-Pacific Licensed Sports Merchandise Market Size YoY Growth (2020-2031) & (US$ Million)
Figure 32. Asia-Pacific Licensed Sports Merchandise Market Share by Region (2020-2031)
Figure 33. China Licensed Sports Merchandise Market Size YoY Growth (2020-2031) & (US$ Million)
Figure 34. Japan Licensed Sports Merchandise Market Size YoY Growth (2020-2031) & (US$ Million)
Figure 35. South Korea Licensed Sports Merchandise Market Size YoY Growth (2020-2031) & (US$ Million)
Figure 36. Southeast Asia Licensed Sports Merchandise Market Size YoY Growth (2020-2031) & (US$ Million)
Figure 37. India Licensed Sports Merchandise Market Size YoY Growth (2020-2031) & (US$ Million)
Figure 38. Australia Licensed Sports Merchandise Market Size YoY Growth (2020-2031) & (US$ Million)
Figure 39. Latin America Licensed Sports Merchandise Market Size YoY Growth (2020-2031) & (US$ Million)
Figure 40. Latin America Licensed Sports Merchandise Market Share by Country (2020-2031)
Figure 41. Mexico Licensed Sports Merchandise Market Size YoY Growth (2020-2031) & (US$ Million)
Figure 42. Brazil Licensed Sports Merchandise Market Size YoY Growth (2020-2031) & (US$ Million)
Figure 43. Middle East & Africa Licensed Sports Merchandise Market Size YoY Growth (2020-2031) & (US$ Million)
Figure 44. Middle East & Africa Licensed Sports Merchandise Market Share by Country (2020-2031)
Figure 45. Turkey Licensed Sports Merchandise Market Size YoY Growth (2020-2031) & (US$ Million)
Figure 46. Saudi Arabia Licensed Sports Merchandise Market Size YoY Growth (2020-2031) & (US$ Million)
Figure 47. UAE Licensed Sports Merchandise Market Size YoY Growth (2020-2031) & (US$ Million)
Figure 48. G-Iii Apparel Group Revenue Growth Rate in Licensed Sports Merchandise Business (2020-2025)
Figure 49. Fanatics Inc Revenue Growth Rate in Licensed Sports Merchandise Business (2020-2025)
Figure 50. Adidas Ag, Nike Inc Revenue Growth Rate in Licensed Sports Merchandise Business (2020-2025)
Figure 51. Under Armour Revenue Growth Rate in Licensed Sports Merchandise Business (2020-2025)
Figure 52. Anta Sports Products Limited Revenue Growth Rate in Licensed Sports Merchandise Business (2020-2025)
Figure 53. Puma Se Revenue Growth Rate in Licensed Sports Merchandise Business (2020-2025)
Figure 54. Columbia Sportswear Revenue Growth Rate in Licensed Sports Merchandise Business (2020-2025)
Figure 55. Everlast Worldwide, Inc Revenue Growth Rate in Licensed Sports Merchandise Business (2020-2025)
Figure 56. Hanesbrands Inc Revenue Growth Rate in Licensed Sports Merchandise Business (2020-2025)
Figure 57. Newell Brands Inc Revenue Growth Rate in Licensed Sports Merchandise Business (2020-2025)
Figure 58. Ralph Lauren Revenue Growth Rate in Licensed Sports Merchandise Business (2020-2025)
Figure 59. Bottom-up and Top-down Approaches for This Report
Figure 60. Data Triangulation
Figure 61. Key Executives Interviewed
Description
The global market for Licensed Sports Merchandise was valued at US$ 40050 million in the year 2024 and is projected to reach a revised size of US$ 55100 million by 2031, growing at a CAGR of 4.7% during the forecast period.
A licensed product is a product whose brand name has been licensed to other manufacturers or companies who will actually produce the product. Sports teams often license their brand logos to companies so that these companies can print t-shirts and other merchandise for fans. For example, the NFL, National Football League, may license their logo and brand image to a company who may use the brand image and logo in products such as coffee mugs to clothing items. Often times the company producing the products will pay a fee for the rights to use the licensed brand.
North American market for Licensed Sports Merchandise is estimated to increase from $ million in 2024 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.
Asia-Pacific market for Licensed Sports Merchandise is estimated to increase from $ million in 2024 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.
The global market for Licensed Sports Merchandise in Department Stores is estimated to increase from $ million in 2024 to $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.
The major global companies of Licensed Sports Merchandise include G-Iii Apparel Group, Fanatics Inc, Adidas Ag, Nike Inc, Under Armour, Anta Sports Products Limited, Puma Se, Columbia Sportswear, Everlast Worldwide, Inc, Hanesbrands Inc, Newell Brands Inc, etc. In 2024, the world's top three vendors accounted for approximately % of the revenue.
This report aims to provide a comprehensive presentation of the global market for Licensed Sports Merchandise, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Licensed Sports Merchandise.
The Licensed Sports Merchandise market size, estimations, and forecasts are provided in terms of and revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. This report segments the global Licensed Sports Merchandise market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Licensed Sports Merchandise companies, new entrants, and industry chain related companies in this market with information on the revenues for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Licensed Sports Merchandise company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
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A licensed product is a product whose brand name has been licensed to other manufacturers or companies who will actually produce the product. Sports teams often license their brand logos to companies so that these companies can print t-shirts and other merchandise for fans. For example, the NFL, National Football League, may license their logo and brand image to a company who may use the brand image and logo in products such as coffee mugs to clothing items. Often times the company producing the products will pay a fee for the rights to use the licensed brand.
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Non-licensed sports merchandise is replica or counterfeit licensed sports apparels, accessories and other products manufactured and sold by unlicensed entities. The products look similar to the licensed sports merchandise visually, but the difference will be there in the type of material, quality of stitching, colors and other aspects. Some non-licensed sports merchandises may have copyrighted logos and other stuffs related to the sporting entity, but the design of the products may be different. To avoid legal issues, some manufacturers use distorted logos and designs, which may not infringe the license terms between the sporting entity and the licensee. Some of the products may not have the logo other aspects related to the sporting entity, but the colors and the design will resemble the identity of the particular sporting entity.
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Non-licensed sports merchandise is replica or counterfeit licensed sports apparels, accessories and other products manufactured and sold by unlicensed entities. The products look similar to the licensed sports merchandise visually, but the difference will be there in the type of material, quality of stitching, colors and other aspects. Some non-licensed sports merchandises may have copyrighted logos and other stuffs related to the sporting entity, but the design of the products may be different. To avoid legal issues, some manufacturers use distorted logos and designs, which may not infringe the license terms between the sporting entity and the licensee. Some of the products may not have the logo other aspects related to the sporting entity, but the colors and the design will resemble the identity of the particular sporting entity.
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Non-licensed sports merchandise is replica or counterfeit licensed sports apparels, accessories and other products manufactured and sold by unlicensed entities. The products look similar to the licensed sports merchandise visually, but the difference will be there in the type of material, quality of stitching, colors and other aspects. Some non-licensed sports merchandises may have copyrighted logos and other stuffs related to the sporting entity, but the design of the products may be different. To avoid legal issues, some manufacturers use distorted logos and designs, which may not infringe the license terms between the sporting entity and the licensee. Some of the products may not have the logo other aspects related to the sporting entity, but the colors and the design will resemble the identity of the particular sporting entity.
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